SIEMENS: From unstructured fragments to portfolio intelligence

This video details the creation of a knowledge graph for Siemens to unify scattered product information across multiple platforms, enabling precise conversational search and comparison of products like SIMOTION Scout and Sinamics Startdrive.

What it covers

Data Fragmentation
Siemens faced challenges with product information scattered across Siemens.com, the Xcelerator Marketplace, and internal product masters.
Knowledge Graph Construction
A knowledge graph was built to structure product, benefit, and use-case relationships from unstructured data sources.
Conversational Search
The knowledge graph powers conversational and RAG-based search, improving query accuracy over traditional keyword or AI-only methods.
Product Comparison Capability
The system enables precise comparisons, such as between SIMOTION Scout and Sinamics Startdrive, using structured semantic relationships.
Scalability and Integration
The solution integrates 2,000+ marketplace offerings and 3 million+ internal product records into a unified, queryable knowledge base.